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1
Ishonch - Cool Store
Bronze EPICA in Experiential & Shopper Marketing. COOL STORE is not only a place where you can hide from the heat in the bazaar but also a place where you can buy any product from the ISHONCH catalog.
| Title | Cool Store |
| Agency | Synthesis creative lab |
| Campaign | Cool Store |
| Advertiser | ISHONCH Home appliance store |
| Brand | Ishonch |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Case Study |
| Creative Agency | . Sy.....is Subscribers Only |
| Creative Director | F....kh Sh....ov Subscribers Only |
| Client service director (CSD) | A...a Mi....va Subscribers Only |
| Copywriter | S...ey Go.....ov Subscribers Only |
| Designer | T...r A...v Subscribers Only |
| Designer | ..m .�o Subscribers Only |
| Account Manager | Y...a Ge.....ova Subscribers Only |
| Client | . I....CH Subscribers Only |
| Creative Director | Z...ra Ra.....ova Subscribers Only |
| Creative Manager | Se.....na ..n Subscribers Only |
| Marketing Director | Ur....ek Bei......iev Subscribers Only |
| Brand Manager | N...ek Ab....ev Subscribers Only |
| Trade Manager | S...or Ku.....ov Subscribers Only |
| Head of marketing communications | A....er Bo.....ev Subscribers Only |
| Art-Director | D....or S...ev Subscribers Only |
| PR-manager | Di....uz Yu....va Subscribers Only |
| Innovation Manager | M...na Ni.....va Subscribers Only |
| Media Manager | O...ek Kh......dov Subscribers Only |
| Production | . N...s Subscribers Only |
| Producer | T...r Am.....kov Subscribers Only |
| Director | T...r Am.....kov Subscribers Only |
| DOP | T...r Am.....kov Subscribers Only |
| Line Producer | T...r ..m Subscribers Only |
| Line Producer | A...ya Id.....va Subscribers Only |
| Cameraman | A...l Mu......nov Subscribers Only |
| Edit | S...at Pi.....v; M....ad Eg....ie Subscribers Only |
| Color Correction | A...l Tu.....ev Subscribers Only |
| Audio Record Studio | Gr....iy To......gov Subscribers Only |
2
Mastercard - Where to Settle
Digital EPICA Grand Prix. A digital platform created by Mastercard providing job and apartment rental offers for the displaced Ukrainians.
| Title | Where to Settle |
| Brief | “Where To Settle” – is digital platform created by Mastercard providing job and apartment rental offers for the displaced Ukrainians.. The comprehensive digital tool aggregates Mastercard’s transaction data & insights with customised statistics, answering the most crucial question refugees have – where to find a place to live?Basing on data and refugees’ expectations it delivers personalized job & rental offers, putting an emphasize on smaller, less overcrowded cities that could offer better opportunities.Moreover, the platform could also help local communities suffering from depopulation thus communicating the tool we reached out to local officials to pitch their cities to Ukrainian Refugees. |
| Agency | McCann Worldgroup Sp. z o.o. |
| Campaign | Where to Settle |
| Advertiser | Mastercard |
| Brand | Mastercard |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Problem | Subscribers Only |
| Result | Subscribers Only |
| Media Type | Digital |
| Length | |
| Chief Innovation Officer | M...in S...k Subscribers Only |
| Broadcast Producer | D...an S...da Subscribers Only |
| Global Executive Creative Director | J..n M....ll Subscribers Only |
| Group Creative Director | L....ld B....rd Subscribers Only |
| Group Creative Director | J...an K...er Subscribers Only |
| Chief Communications Officer | J....ca B...t Subscribers Only |
| Head of Design | M..t ..n L....en Subscribers Only |
| Strategic Planner | M...a Ga.....ka Subscribers Only |
| Managing Director | Ma.....zata Ter......nko Subscribers Only |
| Account Manager | A..a So.....wska Subscribers Only |
| Senior Account Executive | G....el Prz......ski Subscribers Only |
| Traffic Manager | J...rek Za.....ski Subscribers Only |
| Global Executive Creative Director | A...an B...n Subscribers Only |
| Regional Chief Creative Officer | A...an B...n Subscribers Only |
| Global Executive Creative Director | P...re L...on Subscribers Only |
| National Creative Officer | C....in D...e Subscribers Only |
| Strategic Planner | M...a Ga.....ka Subscribers Only |
| Account Manager | A..a So.....wska Subscribers Only |
| Senior Account Executive | G....el Prz......ski Subscribers Only |
3
The Ministry of Foreign Affairs of Ukraine - Carol for the Charity
Bronze EPICA in Best Use of Music. This is the story of a song known all over the world being changed to aid Ukrainian children affected by the russian war by donating to Olena Zelenska Foundation. A seasonal operation.
| Title | Carol for the Charity |
| Brief | Carol of the Bells has been bringing Christmas mood for more than 100 years. It is based on a traditional Ukrainian folk song arranged by Ukrainian composer Mykola Leontovych in 1914.We turned this famous Xmas carol into a donation platform using Shazam, to help Ukrainian children suffering from war. Carol of the Bells was transformed into Carol for Charity. We created a new version of the famous Carol. We changed its lyrics. The song asked people to shazam itself. Whenever people heard this song they could shazam it. And immediately donated to children in just a couple of clicks. |
| Agency | Saatchi & Saatchi Ukraine |
| Campaign | Carol for the Charily |
| Advertiser | The Ministry of Foreign Affairs of Ukraine |
| Brand | The Ministry of Foreign Affairs of Ukraine |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Philosophy | Subscribers Only |
| Result | Subscribers Only |
| Media Type | Case Study |
| Length | |
| Market | Subscribers Only |
| Soundtrack | Subscribers Only |
| More Information | Subscribers Only |
4
Schitaetsya project - Among women who experienced sexual violence
Gold EPICA in Public Interest – Gender Equity and Silver EPICA in Publication Design. To increase attention to the problem of domestic violences and to help people understand the data they created a visual style that clarifies the scale of the problem.
| Title | Among women who experienced sexual violence |
| Brief | Schitaetsya — project that raises awareness of domestic violence in Kazakhstan and tracks data on these kinds of cases for the public, journalists and activists. But dry numbers cannot cause emotions. To increase attention to the problem and to help people understand the data we created a visual style that clarifies the scale of the problem. Charts can change depending on numbers and values with relevant annual data. |
| Agency | FCB Artgroup |
| Campaign | Domestic violence data visualization |
| Advertiser | KazFem |
| Brand | Schitaetsya project |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | |
| Length | |
| Art Director | S....ar Ko.....ov Subscribers Only |
| Creative Director | N...ta Fr......kiy Subscribers Only |
| Designer | D...l .i Subscribers Only |
| Art | O..g T..y Subscribers Only |
| Director | O..g T..y Subscribers Only |
| Art Supervisor | S....ar Ko.....ov Subscribers Only |
| Creative Group Head | E...a R...ro Subscribers Only |
| Account Manager | O...as Sh......yev Subscribers Only |
| Chief Executive Officer (CEO) | R...am Ku.....ev Subscribers Only |
| Art Director | S...on Mis......nko Subscribers Only |
| Photographer | S...on Mis......nko Subscribers Only |
5
Azercell & Azerbaijan Judo Federation - White Suits Girls
Silver EPICA in Communication & Public Services and Bronze EPICA in Sports-related Advertising. An idea to tackle forced marriages for young girls.
| Title | White Suits Girls |
| Agency | Endorphin |
| Campaign | White Suits Girls |
| Advertiser | Azercell |
| Brand | Azercell & Azerbaijan Judo Federation |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Case Study |
| Length | |
| Production Company | P...us Subscribers Only |
| Executive Creative Director | O...an K....ov Subscribers Only |
| Project Director | F...ad Sh....ov Subscribers Only |
| Account Director | R....at He....li Subscribers Only |
| Digital Group Head | M....ig Sh.....yev Subscribers Only |
| Head of Copywriting | S...na Ru....li Subscribers Only |
| Head of Design | R...n Fa......yev Subscribers Only |
| Digital Marketing Manager | S...la Z...al Subscribers Only |
| Copywriter | F...d A....ov Subscribers Only |
| Designer | A..r A...ov Subscribers Only |
| Motion Designer | M...d M....ov Subscribers Only |
| Developer | K...an Ba....ov Subscribers Only |
| Director | E...an J....ov Subscribers Only |
| Producer | R...ad K....li Subscribers Only |
| Director of Photography (DOP) | R..f Gur......yev Subscribers Only |
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