AdForum
Dennis Silveira
Dennis Silveira
Associate Creative Director at Impact BBDO
Dubai, United Arab Emirates
Edit
See all work
TitleSHARE - HALA BEL HAYAT (Hello)
Advertiser Majid Al Futtaim
Brand Share
Date of First Broadcast/Publication 2020 / 1
Story Majid Al Futtaim has 24 shopping malls, 13 hotels, 240 hypermarkets, 318 cinemas and millions of customers. They wanted to launch a rewards app that unites them all. We had to convince 180 nationalities living in the UAE to download the app. To introduce the new loyalty program 'Share', we created a branded content music video with 4 different singers from the region, to show the importance of sharing in everyone's lives.
Media Type Web Film
Art Director

Talent you might be interested in

Trending

Agnieszka Klimczak

Creative Director
Warsaw, Poland
J. Walter Thompson Warsaw

Agnieszka Klimczak started working in advertising when there was...

Paulo Arêas

Executive Creative Director,
Dubaï, United Arab Emirates
TBWA\RAAD

A Brazilian native, Areas has acquired a good understanding of di...

Sonal Dabral

Group Chief Creative Officer & Vice Chairman
Mumbai, India
Ogilvy India

Deeply passionate about Advertising, Blackjack and Single Malts,...

Christian Alvarado .

DIRECTOR GENERAL CREATIVO
Chile, Chile
Promored Chile

Primero que todo, padre de dos hijas maravillosas. Segundo, publi...

Erin Wendel

Group Creative Director
New York, United States
McCann Worldgroup, New York

Borja Borrero

Executive Creative Director EMEA & LATAM
Madrid, Spain
Interbrand, Madrid

Borja is Chief Creative Director at Interbrand for EMEA and LatAm...

Andrea Stillacci

President and Founder, CCO
Paris, France
Herezie, Paris

Mr. Andrea Stillacci is the Founder, Chief Executive Officer and...

Andrew Ladden

Chief Creative Officer
United States
Madras

Lead the creative and business development for a privately held,...
SEE MORE TALENT

Create a free Talent profile and become a member of AdForum

Get Started