|
|
|
|
|
|
|
|
|
NETHERLANDS
|
|
email this case study
|
|
|
| adidas: Art as Inspiration
|
|
|
|
Sport stars illustrate how they overcame the impossible
|
|
|
|
|
| IDEAS :
|
SPORTS LEGENDS, CELEBRITY ART, INSPIRATION, CHARITY AUCTION
|
| TITLE :
|
Where Sport Meets Art
|
| BRAND :
|
adidas
|
| AGENCY :
|
180 Amsterdam
|
| SUMMARY :
|
The groundbreaking "Impossible is Nothing" campaign by 180 Amsterdam for adidas provided a rare, private look into the lives of famous sports stars with stories in their words and artwork about how they persevered.
A collection of more than thirty world-class athletes, the most notable being David Be
.... more
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
ISRAEL
|
|
email this case study
|
|
|
| Your Obituary Here
|
|
|
|
Blank ad against drunk driving serves as deadly reminder
|
|
|
|
|
| IDEAS :
|
PSA, DRUNK DRIVING, NEWSPAPER ADS, ADJACENCIES
|
| TITLE :
|
Keglevich - Obituary
|
| BRAND :
|
Keglevich
|
| AGENCY :
|
McCann-Erickson Israel
|
| SUMMARY :
|
They say some ads write themselves. For an ad against drunk driving created by McCann-Erickson Israel, it was a case where the ad saying nothing said it all.
Foregoing all the obvious and oft-repeated warnings about how driving drunk can ruin lives and end in fatalities, the agency created a blank 15-c
.... more
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
FINLAND
|
|
email this case study
|
|
|
| Ugly Betty's Beautiful Buzz
|
|
|
|
Television Launch in Finland is a Pretty Picture
|
|
|
|
|
| IDEAS :
|
TV PROGRAM MARKETING, CELEBRITY BRAND, UGLY IMPORT
|
| TITLE :
|
Ugly Betty Clothing
|
| BRAND :
|
Channel Four Finland
|
| AGENCY :
|
Hasan & Partners
|
| SUMMARY :
|
When they brought the U.S. television series "Ugly Betty" to Finland, Nelonen Media capitalized on the distinctive fashion sense of the program's star by creating a line of clothing strictly for promotional reasons. The unique and unmistakable oddity of the clothing collection was featured in outdoor adverti
.... more
|
|
|
|
|
|
|
|
|
|
|
|
|
Thank you. You have been added to the Media Ideas newsletter list.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
