2016 Cristal Media & ADvertising Summit Award Winners

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2016 Cristal  - Gold - Sport / Leisure / Entertainment
Corporate & PR

Ma place est dans la salle

AGENCY: FRED & FARID
BRAND: Prodiss
CATEGORY: Sport / Leisure / Entertainment
AWARD: Gold
ADVERTISER: Prodiss

2016 Cristal  - Grand Prix - Grand Prix Global Leadership Council
Special Grand Prix

Girl Emojis

AGENCY: Leo Burnett Chicago
BRAND: Always
CATEGORY: Grand Prix Global Leadership Council
AWARD: Grand Prix
ADVERTISER: Procter & Gamble

2016 Cristal  - Grand Prix - Leisure / Sport / Entertainment / Tourism / Transport
Film

Baby vs. Dale Steyn

AGENCY: King James
BRAND: New Balance
CATEGORY: Leisure / Sport / Entertainment / Tourism / Transport
AWARD: Grand Prix
ADVERTISER: New Balance Athletic Shoe, Inc

2016 Cristal  - Grand Prix - Best use of Social Media
Media

WhatsGerman

AGENCY: Serviceplan Group
BRAND: WhatsGerman
CATEGORY: Best use of Social Media
AWARD: Grand Prix
ADVERTISER: Plan.Net Group

2016 Cristal  - Grand Prix - Games
Mobile

Bandenbingo - Rink Bingo

AGENCY: FCB Zurich
BRAND: Hockey Club Davos
CATEGORY: Games
AWARD: Grand Prix
ADVERTISER: Hockey Club Davos

2016 Cristal  - Grand Prix - Grand Jury des Annonceurs
Special Grand Prix

#NotComingSoon 120 sec

AGENCY: FRED & FARID New York
BRAND: Remy Cointreau / Louis XIII
CATEGORY: Grand Jury des Annonceurs
AWARD: Grand Prix
ADVERTISER: Rémy Cointreau

2016 Cristal  - Grand Prix - Integrated
Integrated

#NotComingSoon 120 sec

AGENCY: FRED & FARID New York
BRAND: Remy Cointreau / Louis XIII
CATEGORY: Integrated
AWARD: Grand Prix
ADVERTISER: Rémy Cointreau

2016 Cristal  - Grand Prix - Integrated Minimum of 3 different media
2016 Cristal  - Grand Prix - Leisure / Sport / Entertainment
Outdoor

Ma place est dans la salle

AGENCY: FRED & FARID
BRAND: Prodiss
CATEGORY: Leisure / Sport / Entertainment
AWARD: Grand Prix
ADVERTISER: Prodiss

2016 Cristal  - Grand Prix - Grand Jury des Journalistes
Special Grand Prix

Ma place est dans la salle

AGENCY: FRED & FARID
BRAND: Prodiss
CATEGORY: Grand Jury des Journalistes
AWARD: Grand Prix
ADVERTISER: Prodiss

2016 Cristal  - Grand Prix - Sport / Leisure / Entertainment
Corporate & PR

Ma place est dans la salle

AGENCY: FRED & FARID
BRAND: Prodiss
CATEGORY: Sport / Leisure / Entertainment
AWARD: Grand Prix
ADVERTISER: Prodiss

2016 Cristal  - Grand Prix - Grand Prix des Influenceurs
Special Grand Prix

In-A-Snap

AGENCY: BBDO New York
BRAND: Lowe's
CATEGORY: Grand Prix des Influenceurs
AWARD: Grand Prix
ADVERTISER: Lowe's

2016 Cristal  - Grand Prix - Best use of merchandising/in-store marketing
Promo & Direct

One-drop bottle

AGENCY: TBWA\RAAD
BRAND: Pril
CATEGORY: Best use of merchandising/in-store marketing
AWARD: Grand Prix
ADVERTISER: Henkel AG & Co.

2016 Cristal  - Grand Prix - Services (other than financial)
Digital

The Voice

AGENCY: OMD
BRAND: Google
CATEGORY: Services (other than financial)
AWARD: Grand Prix
ADVERTISER: Google

2016 Cristal  - Grand Prix - Best branded content video
Online Video

Journey to your Dream/Ingrid

AGENCY: Wunderman
BRAND: Activia
CATEGORY: Best branded content video
AWARD: Grand Prix
ADVERTISER: Danone

2016 Cristal  - Grand Prix - Home
Promo & Direct

Apartment Stores

AGENCY: Nurun Paris
BRAND: Home decoration and furnishings
CATEGORY: Home
AWARD: Grand Prix
ADVERTISER: Delamaison.fr

2016 Cristal  - Grand Prix - Technology / Telecommunications
Internet of things

Emotion Capture Box

AGENCY: Publicis Conseil
BRAND: Orange France
CATEGORY: Technology / Telecommunications
AWARD: Grand Prix
ADVERTISER: Orange

2016 Cristal  - Grand Prix - Best use of Digital
Sports Marketing

Eurosport Tour

AGENCY: Addiction Agency
BRAND: Eurosport
CATEGORY: Best use of Digital
AWARD: Grand Prix
ADVERTISER: Eurosport

2016 Cristal  - Grand Prix - Fiction TV
Brand Entertainment & Content

Children Against Zika

AGENCY: beGIANT
BRAND: Ministério da Saúde
CATEGORY: Fiction TV
AWARD: Grand Prix
ADVERTISER: Brazilian Ministry of Health

2016 Cristal  - Grand Prix - Best social video
Online Video

Dads #ShareTheLoad

AGENCY: BBDO India
BRAND: Ariel Matic
CATEGORY: Best social video
AWARD: Grand Prix
ADVERTISER: Procter & Gamble